This article is part of a 10-day challenge designed to help mompreneurs start a business. To start the challenge, visit Mompreneur Bootcamp.
Reserve Your Name
Now that you’ve decided on your name and have an email address and logo for it, it’s time to reserve the name everywhere. I’m talking about going out to every major online platform and creating an account for your business.
It’s a lot of work, and you won’t even be using each platform… so why do it? If you don’t reserve your name, you run the risk of someone else squatting on an account and pretending to be you!
This is definitely tedious work. Sorry mamas! But it’s necessary to protect you and your business.
Where to Reserve Your Name
Here is the list of services that I would recommend reserving your account on:
- Free email services (Gmail, Outlook, Hotmail, Yahoo)
- You probably already have 1 or 2 of these reserved. Just do the rest!
- Yes, create a business email on each of these platforms, even though you won’t use them all. Prevent someone else from getting it.
- Facebook Business Page
Reserving your domain name
You should DEFINITELY reserve your domain name, even though it does cost money. Even if you don’t put up a website, just reserve it to prevent anyone else from taking it. This is super important to do early because there are people out there that actually take domain names from new business registrations. They’re trying to make money off of those who don’t realize they should do this.
I’ve used Godaddy, which typically offers a cheap deal for the first year and then cranks up the price for subsequent years. I’m not happy with them. They use high pressure sales with scare tactics that aren’t necessary and they scare you into buying unnecessary services.
But I chose Godaddy because I didn’t know this stuff. I’m locked into them for now. I don’t have experience in others to give any recommendations, but as soon as my domains are up for expiration, I’m looking into others – especially Amazon’s DNS service.
As of the time of this writing, Godaddy’s domain registration for .com costs $3 for the first year and $18 for subsequent years. On top of that, you’ll want the $10/yr option to keep your information private. So after 1 year, it SHOULD cost you $28/yr for a domain name.
Warning: Godaddy is the king of “upsells”. Don’t be pressured into buying their additional protection packages. In fact, they auto-opt you into these, and it takes some digging around to figure out where to click to turn them off. Be sure to watch the price you’re paying and make sure it’s what you expect.
Here are some other optional services where you may want to reserve your name – but these are not as critical to reserve:
After you’ve reserved your accounts, it’s time to register your legal business entity. On to the next day of the mompreneur boot camp!
Based on what you have learned in this article, create one action item to do something new for your business and write it down in your MOMPRENEUR JOURNAL! Then do it! Focus on one little action item at a time and soon, your business will be booming!
What's the next thing to learn? I cover it all here - browse through and find an article to read!
You got this, mama!